Keratin treatment & Brazilian Blowout FAQ.

Almost anyone. It is effective on all hair types, including thick, thin, dry, chemically damaged, straight, wavy and curly hair. This professional service makes hair healthier as it smooths the cuticle, eliminates frizz and creates shine.

Yes. The keratin smoothing treatment works very well with highlighted and colored hair. It enhances the color, eliminates frizz and makes hair look healthier overall.

Yes. Your stylist is trained to perform the treatment on very light hair and will turn the flat iron down to 380–400°F, depending on the condition of your hair.

Absolutely. The keratin smoothing treatment works well on chemically treated and damaged hair. Its proteins and nutrients help seal the cuticle and leave hair looking healthy.

Yes — in fact, it is a great solution for extensions that become very dry because they don't receive natural oils from the scalp. It is easiest to do the treatment before the extensions are put in, but if they are already in, it is not a problem. Extra caution is taken around the bonds or cylinders.

Yes. This can work well on the same day because the cuticle is already open. If your hair is healthy and resistant, you may want the keratin treatment on a separate day so the hair can be clarified a bit more beforehand — ask your stylist what they recommend.

We recommend doing color first, with the keratin treatment after. If you decide to color after your keratin treatment instead, waiting a couple of weeks is preferable.

Because there have not been studies on the possible effects, we recommend erring on the side of caution and do not perform the service on pregnant clients unless their doctor clears them. Clients who are breastfeeding should also get their doctor's approval first.

It depends on your natural texture. Wavy hair will most likely be able to dry straight. Curly hair keeps its curl, with frizz eliminated and the definition of the natural curl enhanced. Straight hair loses its frizz and gains a shiny, healthy look. On all hair, the treatment cuts drying time to about a third of the usual time.

No. Your hair will still have volume, and you can still use a curling iron or round brush to create body.

Neither. The treatment is not permanent and does not grow out — it gradually and evenly washes out, so there is no line of demarcation. It doesn't change the inner structure of the hair; instead it creates a protein layer over the cuticle that protects the hair. Because the hair is protected for an extended time, its condition improves.

Results vary with hair type and how often you wash. Results typically last up to 12 weeks; some wave can return sooner, though hair will still be much easier to blow-dry. Using the proper support products is essential. The treatment is cumulative, so the more treatments you receive, the longer you can go between them.

We recommend waiting two days before washing your hair after your treatment.

Using the proper aftercare products is really important, and a sulfate-free shampoo is essential. Use the aftercare line your salon or stylist recommends.

Occasional swimming is fine, but swimming regularly may shorten the life of your treatment. Applying a leave-in serum or conditioner beforehand helps protect hair from chlorine and salt.